/* =========================================================================
   MADSET DIGITAL — folha de estilo principal
   Paleta e tipografia herdadas da marca; layout, acessibilidade e
   performance reconstruídos do zero.
   ========================================================================= */

/* ----------------------------- 1. TOKENS ----------------------------- */
:root {
  /* Superfícies */
  --ink-900: #0E0020;
  --ink-800: #140A28;
  --ink-700: #19002F;
  --ink-600: #200140;
  --ink-500: #240144;

  /* Marca */
  --violet:   #8500FF;
  --magenta:  #C133FF;
  --magenta-2:#C843FF;
  --teal:     #47E3D9;
  --orange:   #FF9F43;
  --whats:    #25D366;

  --grad-brand: linear-gradient(100deg, var(--violet) 0%, var(--magenta) 55%, var(--magenta-2) 100%);
  --grad-text:  linear-gradient(100deg, #B266FF 0%, var(--magenta) 45%, #FF7AE5 100%);

  /* Texto */
  --fg:        #FFFFFF;
  --fg-soft:   rgba(255, 255, 255, .74);
  --fg-mute:   rgba(255, 255, 255, .55);

  /* Traços e vidros */
  --line:      rgba(255, 255, 255, .10);
  --line-2:    rgba(193, 51, 255, .32);
  --glass:     rgba(255, 255, 255, .035);
  --glass-2:   rgba(255, 255, 255, .06);

  /* Tipografia fluida */
  --f-display: "Montserrat", system-ui, sans-serif;
  --f-text:    "Inter", system-ui, -apple-system, "Segoe UI", sans-serif;

  --t-h1:  clamp(2.15rem, 1.15rem + 4.2vw, 4.35rem);
  --t-h2:  clamp(1.7rem, 1.15rem + 2.3vw, 3rem);
  --t-h2x: clamp(2.4rem, 1.4rem + 4vw, 4.25rem);
  --t-h3:  clamp(1.05rem, .95rem + .4vw, 1.28rem);
  --t-lead:clamp(1rem, .95rem + .3vw, 1.15rem);

  /* Ritmo */
  --wrap:   1200px;
  --gutter: clamp(1.15rem, 4vw, 2.5rem);
  --sec-y:  clamp(4.5rem, 8vw, 8rem);
  --r-sm: 10px;
  --r-md: 16px;
  --r-lg: 22px;
  --r-xl: 30px;

  --shadow-card: 0 20px 50px -25px rgba(0, 0, 0, .85);
  --shadow-glow: 0 18px 45px -18px rgba(133, 0, 255, .65);

  --ease: cubic-bezier(.22, .8, .3, 1);
}

/* ----------------------------- 2. RESET ----------------------------- */
*, *::before, *::after { box-sizing: border-box; }

* { margin: 0; }

html {
  -webkit-text-size-adjust: 100%;
  scroll-behavior: smooth;
  scroll-padding-top: 92px;
  /* Reveals deslocados no eixo X (data-anim left/right) não podem esticar a
     página antes de aparecer. `clip` corta sem criar contexto de rolagem. */
  overflow-x: clip;
}

body {
  font-family: var(--f-text);
  font-size: 16px;
  line-height: 1.65;
  color: var(--fg);
  background: var(--ink-700);
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  /* `clip` (não `hidden`): hidden criaria um contexto de rolagem no body e
     mataria o position:sticky do palco de canais. */
  overflow-x: clip;
}

img, svg, video { display: block; max-width: 100%; }
img { height: auto; }

/* Vence os `display` explícitos de .to-top, .cookie e afins. */
[hidden] { display: none !important; }

a { color: inherit; text-decoration: none; }
ul, ol { list-style: none; padding: 0; }
button, input, select, textarea { font: inherit; color: inherit; }
button { background: none; border: 0; cursor: pointer; }
address { font-style: normal; }
strong, b { font-weight: 700; }

:focus-visible {
  outline: 2px solid var(--magenta);
  outline-offset: 3px;
  border-radius: 4px;
}

::selection { background: var(--violet); color: #fff; }

.skip-link {
  position: fixed;
  left: 50%;
  top: -100px;
  transform: translateX(-50%);
  z-index: 999;
  padding: .8rem 1.4rem;
  background: var(--magenta);
  color: #fff;
  font-weight: 600;
  border-radius: 0 0 var(--r-sm) var(--r-sm);
  transition: top .2s var(--ease);
}
.skip-link:focus { top: 0; }

/* ----------------------------- 3. LAYOUT ----------------------------- */
.wrap {
  width: 100%;
  max-width: var(--wrap);
  margin-inline: auto;
  padding-inline: var(--gutter);
}

.section {
  position: relative;
  padding-block: var(--sec-y);
}

.grid-2 {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(2.5rem, 5vw, 4.5rem);
  align-items: center;
}
@media (min-width: 900px) {
  .grid-2 { grid-template-columns: 1fr 1fr; }
}

.center { text-align: center; }
.center .btn { margin-inline: auto; }

/* ----------------------------- 4. TIPOGRAFIA ----------------------------- */
.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: .6rem;
  font-size: .78rem;
  font-weight: 600;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: var(--magenta);
  margin-bottom: 1rem;
}
.eyebrow .dot {
  width: 7px; height: 7px;
  border-radius: 50%;
  background: var(--magenta);
  box-shadow: 0 0 0 4px rgba(193, 51, 255, .18);
  flex: none;
}

.sec-title {
  font-family: var(--f-display);
  font-weight: 800;
  font-size: var(--t-h2);
  line-height: 1.12;
  letter-spacing: -.02em;
  text-wrap: balance;
}
.sec-title.xl { font-size: var(--t-h2x); font-weight: 900; }

.grad {
  background: var(--grad-text);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}

.sec-head { margin-bottom: clamp(2.5rem, 5vw, 4rem); }
.sec-head.center { display: flex; flex-direction: column; align-items: center; }

.sec-sub, .lead {
  font-size: var(--t-lead);
  color: var(--fg-soft);
  max-width: 62ch;
  margin-top: 1.1rem;
}
.sec-head.center .sec-sub { text-align: center; }
.lead strong { color: var(--fg); }

/* ----------------------------- 5. BOTÕES ----------------------------- */
.btn {
  --btn-bg: transparent;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: .6rem;
  padding: .82rem 1.5rem;
  border-radius: 100px;
  font-weight: 600;
  font-size: .93rem;
  letter-spacing: .01em;
  line-height: 1.2;
  white-space: nowrap;
  cursor: pointer;
  transition: transform .25s var(--ease), box-shadow .25s var(--ease),
              background-color .25s var(--ease), border-color .25s var(--ease);
}
.btn svg { flex: none; }
.btn:hover { transform: translateY(-2px); }
.btn:active { transform: translateY(0); }

.btn-primary {
  background: var(--grad-brand);
  background-size: 160% 100%;
  color: #fff;
  box-shadow: var(--shadow-glow);
}
.btn-primary:hover {
  background-position: 100% 0;
  box-shadow: 0 22px 55px -16px rgba(193, 51, 255, .8);
}

.btn-ghost {
  border: 1px solid var(--line);
  background: var(--glass);
  color: var(--fg);
  backdrop-filter: blur(10px);
}
.btn-ghost:hover { border-color: var(--line-2); background: var(--glass-2); }

.btn-whats {
  background: var(--whats);
  color: #04240F;
  font-weight: 700;
  box-shadow: 0 16px 40px -18px rgba(37, 211, 102, .8);
}
.btn-whats:hover { filter: brightness(1.06); }

.btn-sm  { padding: .6rem 1.1rem; font-size: .85rem; }
.btn-lg  { padding: 1.05rem 2.1rem; font-size: 1rem; }
.btn-block { display: flex; width: 100%; }

/* ----------------------------- 6. CARDS ----------------------------- */
.card {
  position: relative;
  background:
    linear-gradient(180deg, rgba(255, 255, 255, .055), rgba(255, 255, 255, .015));
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  box-shadow: var(--shadow-card);
  backdrop-filter: blur(14px);
  overflow: hidden;
}
.card::before {
  content: "";
  position: absolute;
  inset: 0;
  border-radius: inherit;
  padding: 1px;
  background: linear-gradient(140deg, rgba(193, 51, 255, .55), transparent 42%, transparent 62%, rgba(71, 227, 217, .28));
  -webkit-mask: linear-gradient(#000 0 0) content-box, linear-gradient(#000 0 0);
  -webkit-mask-composite: xor;
          mask-composite: exclude;
  opacity: 0;
  transition: opacity .35s var(--ease);
  pointer-events: none;
}
.card:hover::before { opacity: 1; }

/* ----------------------------- 7. HEADER ----------------------------- */
.site-header {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 100;
  transition: background-color .3s var(--ease), box-shadow .3s var(--ease),
              backdrop-filter .3s var(--ease);
}
.site-header.is-stuck {
  background: rgba(14, 0, 32, .82);
  backdrop-filter: blur(18px) saturate(140%);
  box-shadow: 0 1px 0 var(--line), 0 18px 40px -30px #000;
}

.header-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1.5rem;
  height: 78px;
}
.site-header.is-stuck .header-inner { height: 68px; }
.header-inner { transition: height .3s var(--ease); }

/* Acima do overlay do menu, para a marca continuar visível com ele aberto. */
.brand { position: relative; z-index: 2; }
.brand img {
  width: clamp(140px, 16vw, 180px);
  height: auto;
}

.nav { display: flex; align-items: center; gap: 2rem; }
.nav-list { display: flex; align-items: center; gap: clamp(1rem, 2vw, 1.9rem); }
.nav-list a {
  position: relative;
  font-size: .92rem;
  font-weight: 500;
  color: var(--fg-soft);
  padding-block: .4rem;
  transition: color .2s var(--ease);
}
.nav-list a::after {
  content: "";
  position: absolute;
  left: 0; bottom: 0;
  width: 100%;
  height: 2px;
  border-radius: 2px;
  background: var(--grad-brand);
  transform: scaleX(0);
  transform-origin: right;
  transition: transform .3s var(--ease);
}
.nav-list a:hover, .nav-list a.is-active { color: var(--fg); }
.nav-list a:hover::after, .nav-list a.is-active::after {
  transform: scaleX(1);
  transform-origin: left;
}

.header-progress {
  height: 2px;
  width: 0%;
  background: var(--grad-brand);
  transition: width .1s linear;
}

/* Hambúrguer */
.nav-toggle {
  display: none;
  width: 44px; height: 44px;
  border-radius: 50%;
  border: 1px solid var(--line);
  background: var(--glass);
  place-items: center;
  gap: 5px;
  flex-direction: column;
}
.nav-toggle span {
  display: block;
  width: 20px; height: 2px;
  border-radius: 2px;
  background: var(--fg);
  transition: transform .3s var(--ease), opacity .2s var(--ease);
}
.nav-toggle[aria-expanded="true"] span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
.nav-toggle[aria-expanded="true"] span:nth-child(2) { opacity: 0; }
.nav-toggle[aria-expanded="true"] span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

@media (max-width: 1023px) {
  .nav-toggle { display: flex; }
  .nav {
    position: fixed;
    inset: 0;
    flex-direction: column;
    justify-content: center;
    gap: 1.6rem;
    background: rgba(14, 0, 32, .97);
    backdrop-filter: blur(24px);
    opacity: 0;
    visibility: hidden;
    transform: translateY(-14px);
    transition: opacity .3s var(--ease), transform .3s var(--ease), visibility .3s;
  }
  .nav.is-open { opacity: 1; visibility: visible; transform: none; }
  .nav-list { flex-direction: column; gap: 1.4rem; }
  .nav-list a { font-size: 1.3rem; font-weight: 600; color: var(--fg); }
}

/* ----------------------------- 8. HERO ----------------------------- */
.hero {
  position: relative;
  display: flex;
  align-items: center;
  min-height: 100svh;
  padding-block: clamp(8rem, 16vh, 11rem) clamp(5rem, 10vh, 8rem);
  overflow: hidden;
  isolation: isolate;
}

.hero-bg { position: absolute; inset: 0; z-index: -1; }

.hero-img {
  position: absolute;
  inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  object-position: 72% center;
  opacity: .85;
}
.hero-bg::after {
  content: "";
  position: absolute;
  inset: 0;
  background:
    linear-gradient(90deg, var(--ink-700) 6%, rgba(25, 0, 47, .92) 34%, rgba(25, 0, 47, .35) 66%, rgba(25, 0, 47, .55) 100%),
    linear-gradient(180deg, rgba(14, 0, 32, .85) 0%, transparent 28%, transparent 62%, var(--ink-700) 100%);
}

.hero-glow {
  position: absolute;
  border-radius: 50%;
  filter: blur(90px);
  opacity: .5;
}
.hero-glow-1 {
  width: 46vw; height: 46vw;
  left: -12vw; top: 8vh;
  background: radial-gradient(circle, rgba(133, 0, 255, .75), transparent 66%);
  animation: float 15s ease-in-out infinite;
}
.hero-glow-2 {
  width: 34vw; height: 34vw;
  right: 4vw; bottom: -8vh;
  background: radial-gradient(circle, rgba(193, 51, 255, .55), transparent 66%);
  animation: float 19s ease-in-out infinite reverse;
}
@keyframes float {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  50%      { transform: translate3d(3%, -5%, 0) scale(1.08); }
}

.hero-grid {
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(var(--line) 1px, transparent 1px),
    linear-gradient(90deg, var(--line) 1px, transparent 1px);
  background-size: 68px 68px;
  mask-image: radial-gradient(ellipse 75% 60% at 30% 45%, #000 10%, transparent 72%);
  opacity: .55;
}

/* O limite de largura vive nos blocos de texto, NUNCA no wrap: wrap com
   max-width menor centraliza e desalinha o hero do grid das outras seções. */
.hero-inner { position: relative; }

.hero-title {
  font-family: var(--f-display);
  font-weight: 900;
  font-size: var(--t-h1);
  line-height: 1.03;
  letter-spacing: -.03em;
  text-wrap: balance;
  max-width: 800px;
  margin-bottom: 1.5rem;
}
.hero-title .grad { display: inline-block; }

/* Digitação de "anúncios online": o fantasma invisível reserva o espaço
   exato, então nada da página pula enquanto o texto digita e apaga. */
.type-wrap { position: relative; display: inline-block; }
.type-fantasma { visibility: hidden; }
.type-vivo {
  position: absolute;
  left: 0;
  top: 0;
  white-space: nowrap;
}
.type-vivo::after {
  content: "";
  display: inline-block;
  width: 3px;
  height: .82em;
  margin-left: .07em;
  vertical-align: -.06em;
  background: var(--magenta);
  animation: caret 1.05s steps(1) infinite;
}
@keyframes caret { 50% { opacity: 0; } }

.hero-sub {
  font-size: clamp(1.02rem, .95rem + .5vw, 1.24rem);
  color: var(--fg-soft);
  max-width: 60ch;
  margin-bottom: 2.3rem;
}
.hero-sub strong { color: var(--fg); font-weight: 600; }

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: .9rem;
  margin-bottom: 2.8rem;
}

.hero-badges {
  display: flex;
  align-items: center;
  flex-wrap: wrap;
  gap: 1.1rem 1.5rem;
  padding-top: 1.6rem;
  border-top: 1px solid var(--line);
  max-width: 680px;
}
.hero-badges img { width: clamp(180px, 22vw, 240px); }
.hero-badges p {
  font-size: .86rem;
  color: var(--fg-mute);
  max-width: 24ch;
  line-height: 1.45;
}
.hero-badges strong { color: var(--teal); }

.scroll-cue {
  position: absolute;
  left: 50%;
  bottom: 2rem;
  translate: -50% 0;
  width: 26px; height: 42px;
  border: 2px solid var(--line);
  border-radius: 100px;
  display: grid;
  place-items: start center;
  padding-top: 7px;
}
.scroll-cue span {
  width: 4px; height: 8px;
  border-radius: 4px;
  background: var(--magenta);
  animation: cue 1.9s var(--ease) infinite;
}
@keyframes cue {
  0%, 100% { transform: translateY(0); opacity: 1; }
  60%      { transform: translateY(14px); opacity: 0; }
}
@media (max-width: 700px) { .scroll-cue { display: none; } }

/* ----------------------------- 9. KPIs ----------------------------- */
.kpis {
  position: relative;
  padding-block: clamp(3.5rem, 7vw, 6rem);
  overflow: hidden;
  isolation: isolate;
}
.kpis-bg {
  position: absolute;
  inset: 0;
  z-index: -1;
  background:
    linear-gradient(180deg, var(--ink-700), rgba(20, 10, 40, .6) 45%, var(--ink-700)),
    url("../img/bg-onda-dados.jpg") center/cover no-repeat;
  opacity: .95;
}

.kpi-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
  gap: clamp(1rem, 2.2vw, 1.6rem);
}
.kpi {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: .35rem;
  text-align: center;
  padding: clamp(1.8rem, 4vw, 2.6rem) 1.4rem;
}
.kpi-num {
  display: flex;
  align-items: baseline;
  justify-content: center;
  flex-wrap: wrap;
  gap: .1em .3em;
  font-family: var(--f-display);
  font-weight: 900;
  font-size: clamp(2.2rem, 1.2rem + 3.4vw, 3.5rem);
  line-height: 1;
  letter-spacing: -.03em;
  background: var(--grad-text);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
  font-variant-numeric: tabular-nums;
}
.kpi-value { white-space: nowrap; }
.kpi-unit {
  font-size: .46em;
  font-weight: 800;
  letter-spacing: .02em;
  text-transform: uppercase;
  white-space: nowrap;
}
.kpi-label {
  font-size: .95rem;
  color: var(--fg-soft);
  max-width: 22ch;
}

/* ----------------------------- 10. SOBRE ----------------------------- */
.sobre { background: linear-gradient(180deg, var(--ink-700), var(--ink-800)); }

.sobre-stats {
  display: flex;
  flex-wrap: wrap;
  gap: 1.2rem 2.2rem;
  margin-top: 2.4rem;
}
.sobre-stats li {
  display: flex;
  flex-direction: column;
  gap: .15rem;
  padding-left: 1rem;
  border-left: 2px solid var(--line-2);
}
.sobre-stats strong {
  font-family: var(--f-display);
  font-size: clamp(1.4rem, 1.1rem + 1vw, 1.8rem);
  font-weight: 900;
  line-height: 1;
  background: var(--grad-text);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}
.sobre-stats span { font-size: .82rem; color: var(--fg-soft); max-width: 16ch; }

.skills { display: grid; gap: 1.4rem; }
.skill-head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 1rem;
  margin-bottom: .55rem;
}
.skill-name { font-size: .95rem; font-weight: 500; }
.skill-val {
  font-family: var(--f-display);
  font-weight: 800;
  font-size: .9rem;
  color: var(--magenta);
  font-variant-numeric: tabular-nums;
}
.bar {
  height: 8px;
  border-radius: 100px;
  background: rgba(255, 255, 255, .08);
  overflow: hidden;
}
.bar i {
  display: block;
  height: 100%;
  width: 0;
  border-radius: inherit;
  background: var(--grad-brand);
  box-shadow: 0 0 18px rgba(193, 51, 255, .7);
  transition: width 1.4s var(--ease);
}
.skills.is-in .bar i { width: var(--w); }

/* ----------------------------- 11. SERVIÇOS ----------------------------- */
.servicos { background: var(--ink-800); }

.cards-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(min(100%, 300px), 1fr));
  gap: clamp(1rem, 2.2vw, 1.6rem);
  margin-bottom: clamp(2.5rem, 5vw, 3.5rem);
}

.svc {
  padding: clamp(1.6rem, 3vw, 2.1rem);
  transition: transform .35s var(--ease), border-color .35s var(--ease);
}
.svc:hover { transform: translateY(-6px); border-color: var(--line-2); }

.svc-icon {
  display: grid;
  place-items: center;
  width: 54px; height: 54px;
  margin-bottom: 1.2rem;
  border-radius: 15px;
  color: var(--magenta);
  background: linear-gradient(150deg, rgba(133, 0, 255, .28), rgba(193, 51, 255, .08));
  border: 1px solid var(--line-2);
  transition: color .3s var(--ease), background .3s var(--ease);
}
.svc-icon svg { width: 26px; height: 26px; }
.svc:hover .svc-icon {
  color: #fff;
  background: var(--grad-brand);
  box-shadow: var(--shadow-glow);
}

.svc h3 {
  font-family: var(--f-display);
  font-size: var(--t-h3);
  font-weight: 800;
  line-height: 1.25;
  letter-spacing: -.01em;
  margin-bottom: .7rem;
}
.svc p { font-size: .94rem; color: var(--fg-soft); }
.svc p strong { color: var(--teal); font-weight: 600; }

/* ----------------------------- 12. PROCESSO ----------------------------- */
.processo {
  position: relative;
  background:
    radial-gradient(90% 60% at 50% 0%, rgba(133, 0, 255, .18), transparent 65%),
    linear-gradient(180deg, var(--ink-800), var(--ink-700));
}

.steps {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(min(100%, 300px), 1fr));
  gap: clamp(1rem, 2.2vw, 1.6rem);
  margin-bottom: clamp(2.5rem, 5vw, 3.5rem);
  counter-reset: step;
}

.step {
  padding: clamp(1.7rem, 3vw, 2.2rem);
  padding-top: clamp(2.2rem, 4vw, 2.8rem);
  transition: transform .35s var(--ease), border-color .35s var(--ease);
}
.step:hover { transform: translateY(-6px); border-color: var(--line-2); }

.step-num {
  position: absolute;
  top: clamp(.6rem, 2vw, 1rem);
  right: clamp(1rem, 2.5vw, 1.6rem);
  font-family: var(--f-display);
  font-weight: 900;
  font-size: clamp(2.6rem, 5vw, 3.6rem);
  line-height: 1;
  letter-spacing: -.04em;
  color: transparent;
  -webkit-text-stroke: 1.5px rgba(193, 51, 255, .38);
  transition: -webkit-text-stroke-color .35s var(--ease);
}
.step:hover .step-num { -webkit-text-stroke-color: rgba(193, 51, 255, .85); }

.step h3 {
  font-family: var(--f-display);
  font-size: var(--t-h3);
  font-weight: 800;
  letter-spacing: .02em;
  text-transform: uppercase;
  color: var(--magenta);
  margin-bottom: .7rem;
  /* Reserva o canto onde mora o número da etapa. */
  padding-right: clamp(2.75rem, 7vw, 4.25rem);
}
.step p { font-size: .94rem; color: var(--fg-soft); }
.step p strong { color: var(--teal); font-weight: 600; }

/* ----------------------------- 13. CANAIS DE MÍDIA (palco fixado) -----------
   A seção trava na viewport e o scroll troca o canal ativo; cada canal mostra
   um telefone com o anúncio daquele formato, animado. --seg controla quanto
   scroll cada canal "custa". */
.canais {
  --seg: 55svh;
  position: relative;
  height: calc(100svh + var(--seg) * 9);
  background: linear-gradient(180deg, var(--ink-700), var(--ink-800));
}
.canais-pin {
  position: sticky;
  top: 0;
  height: 100svh;
  overflow: hidden;
}
.canais-inner {
  display: flex;
  flex-direction: column;
  height: 100%;
  min-height: 0;
  padding-block: clamp(4.4rem, 9svh, 6rem) clamp(1rem, 3svh, 2rem);
}
.canais-head { margin-bottom: clamp(.6rem, 2svh, 1.4rem); }
.canais-head .sec-title { font-size: clamp(1.9rem, 1.3rem + 2.6vw, 3.2rem); }
.canais-head .sec-sub { margin-top: .5rem; font-size: .92rem; }
@media (max-height: 720px) { .canais-head .sec-sub { display: none; } }

/* Trilho de seleção */
.canais-rail-wrap { margin-bottom: clamp(.8rem, 2.5svh, 1.6rem); }
.canais-rail {
  display: flex;
  justify-content: center;
  justify-content: safe center;
  gap: .4rem;
  overflow-x: auto;
  scrollbar-width: none;
  padding: .25rem .1rem;
}
.canais-rail::-webkit-scrollbar { display: none; }
.canal-chip {
  display: inline-flex;
  align-items: center;
  flex: none;
  height: 42px;
  padding: 0 .5rem;
  border-radius: 99px;
  border: 1px solid var(--line);
  background: var(--glass);
  color: var(--fg);
  cursor: pointer;
  transition: border-color .3s var(--ease), background-color .3s var(--ease);
}
.canal-chip:hover { border-color: var(--line-2); }
.cc-logo {
  display: grid;
  place-items: center;
  width: 28px; height: 28px;
  border-radius: 50%;
  background: #fff;
  flex: none;
}
.cc-logo img { width: 16px; height: 16px; object-fit: contain; }
.cc-logo svg { width: 15px; height: 15px; color: var(--violet); }
.canal-chip > span:last-child {
  max-width: 0;
  overflow: hidden;
  white-space: nowrap;
  font-size: .78rem;
  font-weight: 600;
  transition: max-width .45s var(--ease), padding-left .45s var(--ease);
}
.canal-chip.on { border-color: var(--line-2); background: rgba(133, 0, 255, .18); }
.canal-chip.on > span:last-child { max-width: 120px; padding-left: .45rem; }

.canais-linha {
  height: 2px;
  max-width: 520px;
  margin: .6rem auto 0;
  border-radius: 2px;
  background: rgba(255, 255, 255, .1);
  overflow: hidden;
}
.canais-linha i {
  display: block;
  height: 100%;
  background: var(--grad-brand);
  transform-origin: left;
  transform: scaleX(0);
}

/* Palco: painéis empilhados, um visível por vez */
.canais-stage { position: relative; flex: 1; min-height: 0; }
.canal-panel {
  position: absolute;
  inset: 0;
  display: grid;
  grid-template-columns: minmax(250px, 400px) auto;
  justify-content: center;
  align-items: center;
  gap: clamp(1.5rem, 4vw, 4.5rem);
  opacity: 0;
  transform: translateY(26px) scale(.985);
  filter: blur(9px);
  transition: opacity .55s var(--ease), transform .55s var(--ease), filter .55s var(--ease);
  pointer-events: none;
}
.canal-panel.on { opacity: 1; transform: none; filter: none; pointer-events: auto; }

.canal-logo {
  display: grid;
  place-items: center;
  width: 52px; height: 52px;
  border-radius: 14px;
  background: #fff;
  box-shadow: 0 10px 22px -12px rgba(0, 0, 0, .8);
  margin-bottom: .9rem;
}
.canal-logo img { width: 30px; height: 30px; object-fit: contain; }
.canal-logo svg { width: 28px; height: 28px; color: var(--violet); }
.canal-info h3 {
  font-family: var(--f-display);
  font-size: clamp(1.4rem, 1rem + 1.6vw, 2.2rem);
  font-weight: 900;
  letter-spacing: -.02em;
}
.canal-info > p { margin-top: .6rem; color: var(--fg-soft); max-width: 40ch; }
.canal-info > p strong { color: var(--fg); }
.canal-fmt { display: flex; flex-wrap: wrap; gap: .4rem; margin-top: 1rem; }
.canal-fmt li {
  padding: .28rem .72rem;
  border-radius: 99px;
  font-size: .72rem;
  font-weight: 600;
  color: var(--magenta);
  background: rgba(193, 51, 255, .12);
  border: 1px solid var(--line-2);
}

/* --------- Telefone (mock) e átomos compartilhados --------- */
.canal-mock { display: grid; place-items: center; min-width: 0; }
.mock {
  position: relative;
  height: min(56svh, 520px);
  aspect-ratio: 9 / 18.4;
  border-radius: 28px;
  border: 1px solid rgba(255, 255, 255, .16);
  background: #101016;
  color: #E8E8EE;
  box-shadow: 0 34px 80px -30px rgba(0, 0, 0, .9), 0 40px 110px -35px rgba(133, 0, 255, .35);
  overflow: hidden;
  display: flex;
  flex-direction: column;
  padding: .85rem .75rem;
  font-size: .68rem;
  line-height: 1.4;
}
.mock::before {                 /* alto-falante / notch */
  content: "";
  width: 56px; height: 5px;
  border-radius: 99px;
  background: rgba(127, 127, 140, .35);
  margin: 0 auto .65rem;
  flex: none;
}
.mock.claro { background: #FFFFFF; color: #1E1E24; }

.gl { display: block; height: 7px; border-radius: 4px; background: rgba(127, 127, 140, .3); }
.mock.claro .gl { background: #E8E8EC; }
.gl.w90 { width: 90%; } .gl.w85 { width: 85%; } .gl.w80 { width: 80%; }
.gl.w75 { width: 75%; } .gl.w70 { width: 70%; } .gl.w60 { width: 60%; }
.gl.w55 { width: 55%; } .gl.w50 { width: 50%; } .gl.w45 { width: 45%; }

.m-badge {
  display: inline-block;
  font-size: .56rem;
  font-weight: 700;
  letter-spacing: .09em;
  text-transform: uppercase;
  color: #8A8A94;
  margin-bottom: .2rem;
}
.m-btn {
  display: grid;
  place-items: center;
  padding: .45rem .8rem;
  border-radius: 9px;
  background: var(--grad-brand);
  color: #fff;
  font-weight: 700;
  font-size: .66rem;
  text-align: center;
}
.m-avatar {
  width: 24px; height: 24px;
  border-radius: 50%;
  background: var(--grad-brand);
  flex: none;
}
.m-avatar.quad { border-radius: 6px; }
.m-img {
  position: relative;
  border-radius: 12px;
  background: radial-gradient(130% 130% at 18% 0%, #2A0F52, #180A30 58%, #0E0620);
  overflow: hidden;
  container-type: inline-size;
}

/* Criativo simulado: foto de banco (Unsplash, licença livre) de um
   profissional trabalhando, cobrindo toda a área de mídia como num
   anúncio real. O scrim garante a leitura dos selos sobre a foto. */
.m-foto {
  position: absolute;
  inset: 0;
  z-index: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
}
.m-img::before {
  content: "";
  position: absolute;
  inset: 0;
  z-index: 1;
  background: linear-gradient(180deg, rgba(10, 0, 24, .5), transparent 34%, transparent 60%, rgba(10, 0, 24, .62));
  pointer-events: none;
}
.m-img > *:not(.m-foto) { z-index: 2; }
.m-anuncio {
  position: absolute;
  top: .55rem;
  left: .55rem;
  display: inline-flex;
  align-items: center;
  gap: .35rem;
  padding: .28rem .5rem;
  border-radius: 8px;
  background: rgba(10, 0, 24, .6);
  border: 1px solid rgba(255, 255, 255, .2);
  backdrop-filter: blur(6px);
  color: #fff;
  font-family: var(--f-display);
  font-weight: 800;
  font-size: .52rem;
  letter-spacing: .09em;
  text-transform: uppercase;
  white-space: nowrap;
}
.m-anuncio img { width: 12px; height: 12px; flex: none; }

/* Áreas de mídia estreitas: selo encolhe; estreitas demais, some — a tag
   nativa do canal ("Anúncio · ...") já cumpre o papel. */
@container (max-width: 210px) {
  .m-anuncio { font-size: .46rem; gap: .28rem; padding: .24rem .4rem; }
  .m-anuncio img { width: 10px; height: 10px; }
}
@container (max-width: 140px) {
  .m-anuncio { display: none; }
}

.ig-head { display: flex; align-items: center; gap: .5rem; margin-bottom: .55rem; }
.ig-head b { display: block; font-size: .7rem; line-height: 1.2; }
.ig-head span { font-size: .58rem; opacity: .55; }

/* --------- 1. Meta / Instagram --------- */
.mk-meta .ig-media { flex: 1; }
.ig-heart {
  position: absolute;
  inset: 0;
  margin: auto;
  width: 46px; height: 46px;
  color: #fff;
  opacity: 0;
  filter: drop-shadow(0 6px 16px rgba(0, 0, 0, .5));
}
.canal-panel.on .ig-heart { animation: igpop 1.2s var(--ease) 1s; }
@keyframes igpop {
  0%   { opacity: 0; transform: scale(.3); }
  25%  { opacity: 1; transform: scale(1.18); }
  55%  { transform: scale(1); }
  100% { opacity: 0; transform: scale(1); }
}
.ig-actions { display: flex; gap: .65rem; margin: .55rem 0 .45rem; opacity: .85; }
.ig-actions svg { width: 15px; height: 15px; }

/* --------- 2/4. Busca (Google e Bing) --------- */
.g-search {
  display: flex;
  align-items: center;
  gap: .45rem;
  border: 1px solid #E4E4E8;
  border-radius: 99px;
  padding: .45rem .7rem;
  margin-bottom: .7rem;
}
.g-search svg { width: 12px; height: 12px; opacity: .5; flex: none; }
.g-query {
  overflow: hidden;
  white-space: nowrap;
  width: 0;
  border-right: 2px solid var(--violet);
}
.canal-panel.on .g-query { animation: digitar 1.2s steps(23, end) .3s forwards; }
@keyframes digitar { to { width: 100%; } }
.g-ad {
  border: 1px solid #E4E4E8;
  border-radius: 12px;
  padding: .6rem .68rem;
  margin-bottom: .65rem;
  opacity: 0;
  transform: translateY(10px);
}
.canal-panel.on .g-ad { animation: sobe .5s var(--ease) 1.5s forwards; }
@keyframes sobe { to { opacity: 1; transform: none; } }
.g-ad b { display: block; font-size: .72rem; color: #1A0DAB; margin-bottom: .1rem; }
.g-ad .bing-b { color: #0B556A; }
.g-url { display: block; font-size: .6rem; color: #0B7A3E; margin-bottom: .25rem; }
.g-ad p { font-size: .62rem; opacity: .75; }
.m-badge.bing { color: #0B7A3E; }
.g-org { display: grid; gap: .4rem; padding: .5rem .2rem; }

/* Bing: varredura de destaque no anúncio */
.bg-ad { position: relative; overflow: hidden; }
.bg-ad::after {
  content: "";
  position: absolute;
  inset: 0;
  transform: translateX(-120%);
  background: linear-gradient(100deg, transparent, rgba(11, 122, 106, .14), transparent);
}
.canal-panel.on .bg-ad::after { animation: varre 1.2s var(--ease) 1.6s; }
@keyframes varre { to { transform: translateX(120%); } }

/* --------- 3. YouTube --------- */
.yt-media { aspect-ratio: 16 / 10; flex: none; }
.yt-tag {
  position: absolute;
  left: .5rem;
  bottom: .45rem;
  padding: .16rem .45rem;
  border-radius: 4px;
  background: rgba(0, 0, 0, .65);
  font-size: .55rem;
  font-weight: 600;
  color: #fff;
}
.yt-adbar { height: 3px; border-radius: 2px; background: rgba(255, 255, 255, .22); overflow: hidden; margin-top: .5rem; }
.yt-adbar i { display: block; height: 100%; width: 0; background: #FFD400; }
.canal-panel.on .yt-adbar i { animation: ytprog 4.5s linear .4s forwards; }
@keyframes ytprog { to { width: 36%; } }
.yt-skip {
  align-self: flex-end;
  margin-top: .55rem;
  padding: .38rem .6rem;
  border: 1px solid rgba(255, 255, 255, .35);
  border-radius: 5px;
  background: rgba(0, 0, 0, .55);
  color: #fff;
  font-size: .62rem;
  font-weight: 600;
  opacity: 0;
  transform: translateX(14px);
  pointer-events: none;
}
.canal-panel.on .yt-skip { animation: skipin .45s var(--ease) 2.1s forwards; }
@keyframes skipin { to { opacity: 1; transform: none; } }
.yt-lines { display: grid; gap: .4rem; margin-top: .7rem; }

/* --------- 5. LinkedIn --------- */
.li-copy { font-size: .66rem; margin-bottom: .55rem; }
.mk-li .li-media { flex: 1; }
.li-cta { margin-top: .55rem; }
.li-reacts { display: flex; align-items: center; gap: .3rem; margin-top: .55rem; font-size: .58rem; opacity: .7; }
.li-reacts i {
  width: 12px; height: 12px;
  border-radius: 50%;
  opacity: 0;
  transform: scale(.3);
}
.li-reacts .r1 { background: #378FE9; }
.li-reacts .r2 { background: #DF704D; margin-left: -5px; }
.li-reacts .r3 { background: #6DAE4F; margin-left: -5px; }
.canal-panel.on .li-reacts i { animation: reactin .4s var(--ease) forwards; }
.canal-panel.on .li-reacts .r1 { animation-delay: 1s; }
.canal-panel.on .li-reacts .r2 { animation-delay: 1.15s; }
.canal-panel.on .li-reacts .r3 { animation-delay: 1.3s; }
@keyframes reactin { to { opacity: 1; transform: scale(1); } }
.li-reacts span { margin-left: .3rem; }

/* --------- 6. TikTok --------- */
.mk-tt { padding: .85rem 0 0; }
.mk-tt::before { margin-bottom: .5rem; }
.tt-video { flex: 1; border-radius: 0; }
.tt-rail {
  position: absolute;
  right: .55rem;
  bottom: 4.6rem;
  display: grid;
  gap: .28rem;
  justify-items: center;
  color: #fff;
}
.tt-rail svg { width: 19px; height: 19px; }
.tt-rail b { font-size: .54rem; font-weight: 600; margin-bottom: .35rem; }
.tt-ico { width: 17px; height: 17px; border-radius: 50%; background: rgba(255, 255, 255, .85); }
.tt-meta { position: absolute; left: .6rem; bottom: 3.3rem; }
.tt-meta b { display: block; font-size: .68rem; }
.tt-meta span { font-size: .56rem; opacity: .6; }
.tt-cta { position: absolute; left: .6rem; right: .6rem; bottom: .7rem; }
.tt-heart {
  position: absolute;
  right: 1.05rem;
  bottom: 8.4rem;
  width: 13px; height: 13px;
  color: #FE2C55;
  opacity: 0;
}
.tt-heart.h2 { right: 1.5rem; color: #25F4EE; }
.tt-heart.h3 { right: .7rem; }
.canal-panel.on .tt-heart { animation: flutua 2.4s ease-in infinite; }
.canal-panel.on .tt-heart.h2 { animation-delay: .6s; }
.canal-panel.on .tt-heart.h3 { animation-delay: 1.3s; }
@keyframes flutua {
  0%   { opacity: 0; transform: translateY(0) scale(.6); }
  12%  { opacity: 1; }
  100% { opacity: 0; transform: translateY(-90px) scale(1.2); }
}

/* --------- 7. Pinterest --------- */
.pin-grid {
  flex: 1;
  display: grid;
  grid-template-columns: 1fr 1fr;
  grid-auto-rows: 1fr;
  gap: .45rem;
}
.pin {
  display: block;
  border-radius: 10px;
  opacity: 0;
  transform: scale(.85);
}
.pin.p1 { background: linear-gradient(150deg, #33104F, #1B0A33); }
.pin.p3 { background: linear-gradient(150deg, #0E3B39, #0A1F2E); grid-row: span 2; }
.pin.p4 { background: linear-gradient(150deg, #40203F, #221126); grid-row: span 2; }
.pin.p5 { background: linear-gradient(150deg, #1F2C55, #101733); }
.pin.p6 { background: linear-gradient(150deg, #4A1D14, #2A100C); }
.pin.promo {
  position: relative;
  display: grid;
  place-items: center;
  grid-row: span 2;
  background: radial-gradient(130% 130% at 20% 0%, #2A0F52, #150826);
  border: 1px solid var(--line-2);
}
.pin.promo::after {
  content: "";
  position: absolute;
  inset: 55% 0 0 0;
  z-index: 1;
  background: linear-gradient(180deg, transparent, rgba(10, 0, 24, .7));
  pointer-events: none;
}
.pin.promo em { z-index: 2; }
.pin.promo em {
  position: absolute;
  left: .4rem;
  bottom: .35rem;
  font-style: normal;
  font-size: .54rem;
  font-weight: 700;
  color: #fff;
  opacity: .85;
}
.canal-panel.on .pin { animation: pinin .5s var(--ease) forwards; }
.canal-panel.on .pin.p1 { animation-delay: .15s; }
.canal-panel.on .pin.promo { animation-delay: .3s; }
.canal-panel.on .pin.p3 { animation-delay: .45s; }
.canal-panel.on .pin.p4 { animation-delay: .6s; }
.canal-panel.on .pin.p5 { animation-delay: .75s; }
.canal-panel.on .pin.p6 { animation-delay: .9s; }
@keyframes pinin { to { opacity: 1; transform: none; } }

/* --------- 8. ChatGPT (referência: ads.openai.com) --------- */
.mk-gpt { background: #141419; }
.gpt-head {
  display: flex;
  align-items: center;
  gap: .45rem;
  padding-bottom: .5rem;
  border-bottom: 1px solid rgba(255, 255, 255, .08);
  margin-bottom: .7rem;
}
.gpt-head img { width: 14px; height: 14px; filter: invert(1); }
.gpt-head b { font-size: .7rem; }
.gpt-msg {
  max-width: 88%;
  font-size: .64rem;
  opacity: 0;
  transform: translateY(8px);
}
.gpt-msg.user {
  margin-left: auto;
  padding: .5rem .6rem;
  border-radius: 12px 12px 4px 12px;
  background: #2A2A33;
}
.canal-panel.on .gpt-msg.user { animation: sobe .4s var(--ease) .25s forwards; }
.gpt-typing { display: flex; gap: 3px; padding: .55rem .15rem; opacity: 0; }
.gpt-typing i {
  width: 5px; height: 5px;
  border-radius: 50%;
  background: #8A8A94;
  animation: gpttic 1s infinite;
}
.gpt-typing i:nth-child(2) { animation-delay: .15s; }
.gpt-typing i:nth-child(3) { animation-delay: .3s; }
@keyframes gpttic { 30% { transform: translateY(-3px); } }
.canal-panel.on .gpt-typing { animation: gptmostra 1.5s var(--ease) .7s forwards; }
@keyframes gptmostra {
  0%   { opacity: 0; }
  15%  { opacity: 1; }
  82%  { opacity: 1; }
  100% { opacity: 0; }
}
.gpt-msg.bot { display: grid; gap: .38rem; padding-left: .15rem; }
.canal-panel.on .gpt-msg.bot { animation: sobe .45s var(--ease) 2.1s forwards; }
.gpt-ad {
  margin-top: .65rem;
  border: 1px solid rgba(193, 51, 255, .45);
  border-radius: 12px;
  padding: .6rem .65rem;
  background: rgba(133, 0, 255, .09);
  opacity: 0;
  transform: translateY(14px);
}
.canal-panel.on .gpt-ad { animation: sobe .55s var(--ease) 3s forwards; }
.gpt-ad-body { display: flex; align-items: center; gap: .5rem; margin: .3rem 0 .55rem; }
.gpt-ad-body img { width: 24px; height: 24px; border-radius: 7px; flex: none; }
.gpt-ad-body b { display: block; font-size: .68rem; }
.gpt-ad-body p { font-size: .6rem; opacity: .7; }

/* --------- 9. Programática --------- */
.pr-tv { aspect-ratio: 16 / 9; flex: none; }
.pr-player {
  display: flex;
  align-items: center;
  gap: .6rem;
  border: 1px solid rgba(255, 255, 255, .1);
  border-radius: 12px;
  padding: .55rem .6rem;
  margin-top: .65rem;
}
.pr-eq { display: flex; gap: 2.5px; align-items: flex-end; height: 18px; flex: none; }
.pr-eq i { width: 3px; height: 25%; border-radius: 2px; background: var(--magenta); }
.canal-panel.on .pr-eq i { animation: eq .9s ease-in-out infinite alternate; }
.pr-eq i:nth-child(2) { animation-delay: .12s; }
.pr-eq i:nth-child(3) { animation-delay: .24s; }
.pr-eq i:nth-child(4) { animation-delay: .36s; }
.pr-eq i:nth-child(5) { animation-delay: .48s; }
@keyframes eq { from { height: 22%; } to { height: 100%; } }
.pr-info b { display: block; font-size: .66rem; margin-bottom: .3rem; }
.pr-prog { height: 3px; border-radius: 2px; background: rgba(255, 255, 255, .12); overflow: hidden; margin-top: .6rem; }
.pr-prog i { display: block; height: 100%; width: 0; background: var(--grad-brand); }
.canal-panel.on .pr-prog i { animation: prprog 9s linear .3s forwards; }
@keyframes prprog { to { width: 72%; } }

/* CTA solto após o palco */
.section-cta { padding-block: clamp(2.2rem, 5vw, 3.5rem); background: var(--ink-800); }

/* Mobile: painel empilha, telefone menor */
@media (max-width: 840px) {
  .canal-panel {
    grid-template-columns: 1fr;
    grid-template-rows: auto 1fr;
    gap: 1rem;
    text-align: center;
  }
  .canal-info { display: flex; flex-direction: column; align-items: center; }
  .canal-info > p { font-size: .9rem; max-width: 46ch; }
  .canal-logo { margin-bottom: .55rem; width: 44px; height: 44px; }
  .canal-logo img { width: 25px; height: 25px; }
  .canal-fmt { justify-content: center; margin-top: .7rem; }
  /* Altura fixa: os nove telefones ficam do mesmo tamanho, mesmo quando o
     conteúdo interno do mock é curto (ex.: YouTube). */
  .mock { height: min(46svh, 440px); }
}

/* Sem pin: movimento reduzido ou telas muito baixas — canais empilham e os
   mocks mostram o estado final. */
@media (prefers-reduced-motion: reduce), (max-height: 480px) {
  .canais { height: auto; }
  .canais-pin { position: static; height: auto; overflow: visible; }
  .canais-inner { height: auto; }
  .canais-rail-wrap { display: none; }
  .canais-stage { display: grid; gap: clamp(3rem, 6vw, 5rem); }
  .canal-panel {
    position: static;
    opacity: 1;
    transform: none;
    filter: none;
    pointer-events: auto;
  }
  .canal-panel .g-ad, .canal-panel .gpt-msg, .canal-panel .gpt-ad,
  .canal-panel .yt-skip, .canal-panel .pin, .canal-panel .li-reacts i {
    opacity: 1; transform: none;
  }
  .canal-panel .g-query { width: 100%; }
  .canal-panel .yt-adbar i { width: 36%; }
  .canal-panel .pr-prog i { width: 72%; }
  .canal-panel .gpt-typing { display: none; }
}

/* ----------------------------- 14. CLIENTES ----------------------------- */
.clientes { background: var(--ink-800); }

.marquee {
  position: relative;
  overflow: hidden;
  padding-block: 1rem;
  margin-bottom: clamp(3rem, 6vw, 4.5rem);
  mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}
.marquee-track {
  display: flex;
  width: max-content;
  animation: slide 46s linear infinite;
}
.marquee:hover .marquee-track { animation-play-state: paused; }
.marquee-row {
  display: flex;
  align-items: center;
  gap: clamp(1.6rem, 4vw, 3.2rem);
  padding-inline: clamp(.8rem, 2vw, 1.6rem);
}
/* Cada logo vive numa caixa do mesmo tamanho: as proporções dos arquivos vão
   de 1,6:1 a 5,1:1, então altura fixa deixava uns gigantes e outros mínimos —
   e os arquivos são pequenos (92-144px), upscale forte borrava. A caixa
   uniforme com `contain` preserva a proporção e limita a ampliação. */
.marquee-row li {
  flex: none;
  display: grid;
  place-items: center;
  width: clamp(104px, 12vw, 132px);
  height: 46px;
}
/* `brightness(0) invert(1)`: zera a cor preservando o alpha e devolve tudo em
   branco puro — legível no fundo escuro. No hover, a cor real volta. */
.marquee-row img {
  width: 100%;
  height: 100%;
  object-fit: contain;
  filter: brightness(0) invert(1);
  opacity: .72;
  transition: filter .3s var(--ease), opacity .3s var(--ease);
}
.marquee-row img:hover { filter: none; opacity: 1; }
@keyframes slide {
  from { transform: translate3d(0, 0, 0); }
  to   { transform: translate3d(-50%, 0, 0); }
}

.founder {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(1.5rem, 3vw, 2.5rem);
  align-items: center;
  padding: clamp(1.8rem, 4vw, 3rem);
  max-width: 900px;
  margin-inline: auto;
  text-align: center;
}
@media (min-width: 700px) {
  .founder { grid-template-columns: auto 1fr; text-align: left; }
}

.founder-photo {
  justify-self: center;
  width: clamp(130px, 18vw, 172px);
  aspect-ratio: 1;
  border-radius: 50%;
  padding: 4px;
  background: var(--grad-brand);
  box-shadow: var(--shadow-glow);
}
.founder-photo img {
  width: 100%; height: 100%;
  border-radius: 50%;
  object-fit: cover;
  border: 4px solid var(--ink-800);
}

.founder-body .quote { color: var(--magenta); opacity: .5; margin: 0 auto .6rem; }
@media (min-width: 700px) { .founder-body .quote { margin-inline: 0; } }

.founder-body p {
  font-size: clamp(1.02rem, .95rem + .35vw, 1.18rem);
  color: var(--fg-soft);
  margin-bottom: 1.3rem;
}
.founder-body p strong { color: var(--fg); }

.founder-body footer { display: flex; flex-direction: column; }
.founder-body footer strong {
  font-family: var(--f-display);
  font-weight: 800;
  color: var(--magenta);
  font-size: 1.05rem;
}
.founder-body footer span { font-size: .9rem; color: var(--fg-mute); }

/* ----------------------------- 15. CONTATO ----------------------------- */
.contato {
  position: relative;
  overflow: hidden;
  isolation: isolate;
  background:
    linear-gradient(180deg, var(--ink-800), var(--ink-900));
}
.contato-glow {
  position: absolute;
  z-index: -1;
  width: 60vw; height: 60vw;
  left: -18vw; top: 10%;
  border-radius: 50%;
  filter: blur(110px);
  background: radial-gradient(circle, rgba(133, 0, 255, .5), transparent 65%);
}
.contato-grid { align-items: start; }

.contato-list { display: grid; gap: 1.1rem; margin-top: 2.2rem; }
.contato-list li { display: flex; gap: 1rem; align-items: flex-start; }
.contato-list .ci {
  display: grid;
  place-items: center;
  flex: none;
  width: 42px; height: 42px;
  border-radius: 12px;
  color: var(--magenta);
  background: rgba(133, 0, 255, .14);
  border: 1px solid var(--line-2);
}
.contato-list div { display: flex; flex-direction: column; }
.contato-list strong { font-size: .78rem; text-transform: uppercase; letter-spacing: .12em; color: var(--fg-mute); font-weight: 600; }
.contato-list a, .contato-list span { font-size: 1rem; color: var(--fg); }
.contato-list a:hover { color: var(--magenta); }

.contato-selos {
  width: clamp(200px, 26vw, 260px);
  margin-top: 2.2rem;
  opacity: .9;
}

/* Formulário */
.form-card { padding: clamp(1.6rem, 3.5vw, 2.6rem); }
.form-card form { display: grid; gap: 1.15rem; }

.field { display: grid; gap: .45rem; }
.field label {
  font-size: .82rem;
  font-weight: 600;
  letter-spacing: .04em;
  color: var(--fg-soft);
}
.field .req { color: var(--magenta); }

.field input[type="text"],
.field input[type="tel"],
.field input[type="email"],
.field select {
  width: 100%;
  padding: .92rem 1.1rem;
  border-radius: var(--r-sm);
  border: 1px solid var(--line);
  background: rgba(0, 0, 0, .28);
  color: var(--fg);
  transition: border-color .25s var(--ease), background .25s var(--ease), box-shadow .25s var(--ease);
}
.field input::placeholder { color: rgba(255, 255, 255, .35); }
.field input:focus, .field select:focus {
  outline: none;
  border-color: var(--magenta);
  background: rgba(0, 0, 0, .45);
  box-shadow: 0 0 0 4px rgba(193, 51, 255, .16);
}
.field select { appearance: none; cursor: pointer;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='14' height='14' viewBox='0 0 24 24' fill='none' stroke='%23C133FF' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 9l6 6 6-6'/%3E%3C/svg%3E");
  background-repeat: no-repeat;
  background-position: right 1.1rem center;
  padding-right: 2.6rem;
}
.field select option { background: var(--ink-800); color: var(--fg); }

.field.is-invalid input, .field.is-invalid select {
  border-color: #FF5A7A;
  box-shadow: 0 0 0 4px rgba(255, 90, 122, .14);
}
.err { font-size: .8rem; color: #FF8FA3; }

.field.check {
  grid-template-columns: auto 1fr;
  align-items: start;
  gap: .3rem .7rem;
  margin-top: .2rem;
}
.field.check input {
  width: 20px; height: 20px;
  margin-top: .15rem;
  accent-color: var(--magenta);
  cursor: pointer;
}
.field.check label {
  font-size: .86rem;
  font-weight: 400;
  line-height: 1.5;
  cursor: pointer;
}
.field.check a { color: var(--magenta); text-decoration: underline; text-underline-offset: 2px; }
.field.check .err { grid-column: 1 / -1; }

.form-note {
  font-size: .82rem;
  color: var(--fg-mute);
  text-align: center;
}
.form-note.is-ok { color: var(--teal); font-weight: 600; }
.form-note.is-err { color: #FF8FA3; font-weight: 600; }

/* ----------------------------- 16. FOOTER ----------------------------- */
.site-footer {
  background: var(--ink-900);
  border-top: 1px solid var(--line);
  padding-top: clamp(3rem, 6vw, 5rem);
}

.footer-top {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(2rem, 4vw, 3rem);
  padding-bottom: clamp(2.5rem, 5vw, 3.5rem);
}
@media (min-width: 640px)  { .footer-top { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 1000px) { .footer-top { grid-template-columns: 1.6fr 1fr 1fr 1.2fr; } }

.footer-brand img { width: clamp(150px, 18vw, 190px); margin-bottom: 1.2rem; }
.footer-brand p {
  font-size: .92rem;
  color: var(--fg-mute);
  max-width: 34ch;
  margin-bottom: 1.4rem;
}

.footer-col h3 {
  font-family: var(--f-display);
  font-size: .95rem;
  font-weight: 800;
  margin-bottom: 1.1rem;
}
.footer-col ul { display: grid; gap: .6rem; }
.footer-col a, .footer-col address {
  font-size: .92rem;
  color: var(--fg-mute);
  transition: color .2s var(--ease);
}
.footer-col a:hover { color: var(--magenta); }
.footer-selos { width: 190px; margin-top: 1.2rem; opacity: .8; }

.footer-bottom {
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  align-items: center;
  gap: .8rem 2rem;
  padding-block: 1.4rem;
  border-top: 1px solid var(--line);
}
.footer-bottom p, .footer-bottom a {
  font-size: .78rem;
  color: rgba(255, 255, 255, .38);
}
.footer-bottom a:hover { color: var(--magenta); }

/* ----------------------------- 17. FLUTUANTES ----------------------------- */
.fab-whats {
  position: fixed;
  right: clamp(1rem, 3vw, 1.75rem);
  bottom: clamp(1rem, 3vw, 1.75rem);
  z-index: 90;
  display: grid;
  place-items: center;
  width: 58px; height: 58px;
  border-radius: 50%;
  color: #fff;
  background: var(--whats);
  box-shadow: 0 14px 34px -10px rgba(37, 211, 102, .7);
  transition: transform .3s var(--ease);
}
.fab-whats::after {
  content: "";
  position: absolute;
  inset: 0;
  border-radius: 50%;
  border: 2px solid var(--whats);
  animation: pulse 2.6s var(--ease) infinite;
}
.fab-whats:hover { transform: scale(1.08); }
@keyframes pulse {
  0%   { transform: scale(1); opacity: .8; }
  70%  { transform: scale(1.5); opacity: 0; }
  100% { transform: scale(1.5); opacity: 0; }
}

.to-top {
  position: fixed;
  right: clamp(1rem, 3vw, 1.75rem);
  bottom: calc(clamp(1rem, 3vw, 1.75rem) + 70px);
  z-index: 90;
  display: grid;
  place-items: center;
  width: 44px; height: 44px;
  border-radius: 50%;
  color: var(--fg);
  background: rgba(255, 255, 255, .07);
  border: 1px solid var(--line);
  backdrop-filter: blur(12px);
  transition: transform .3s var(--ease), background .3s var(--ease), opacity .3s var(--ease);
}
.to-top:hover { background: var(--glass-2); transform: translateY(-3px); }

.cookie {
  position: fixed;
  left: clamp(1rem, 3vw, 1.75rem);
  bottom: clamp(1rem, 3vw, 1.75rem);
  z-index: 95;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 1rem;
  max-width: 560px;
  padding: 1.1rem 1.3rem;
  border-radius: var(--r-md);
  background: rgba(14, 0, 32, .94);
  border: 1px solid var(--line-2);
  backdrop-filter: blur(18px);
  box-shadow: var(--shadow-card);
  animation: rise .45s var(--ease) both;
}
.cookie p { font-size: .84rem; color: var(--fg-soft); flex: 1 1 260px; }
.cookie-acoes { display: flex; gap: .5rem; flex: none; }
.cookie a { color: var(--magenta); text-decoration: underline; text-underline-offset: 2px; }
@keyframes rise {
  from { opacity: 0; transform: translateY(20px); }
  to   { opacity: 1; transform: none; }
}
@media (max-width: 700px) {
  .cookie { left: 1rem; right: 1rem; bottom: 1rem; max-width: none; }
  /* Enquanto o aviso ocupa a base da tela, os flutuantes sobem para não colidir.
     --cookie-h é medido em JS, porque a altura muda com a largura da tela. */
  .has-cookie .fab-whats { bottom: calc(1rem + var(--cookie-h, 180px) + .75rem); }
  .has-cookie .to-top    { bottom: calc(1rem + var(--cookie-h, 180px) + 5rem); }
}

/* ----------------------------- 18. REVEAL ----------------------------- */
/* Entrada em três eixos — posição, escala e foco (blur) — no espírito das
   páginas de produto da Apple: o elemento "assenta" em vez de só aparecer. */
.reveal {
  opacity: 0;
  transform: translateY(30px) scale(.98);
  filter: blur(9px);
  transition: opacity .8s var(--ease), transform .8s var(--ease), filter .8s var(--ease);
  transition-delay: calc(var(--d, 0) * 90ms);
}
.reveal[data-anim="left"]  { transform: translateX(-44px) scale(.98); }
.reveal[data-anim="right"] { transform: translateX(44px) scale(.98); }
.reveal[data-anim="zoom"]  { transform: scale(.88); }
.reveal.is-in { opacity: 1; transform: none; filter: none; }

/* Pulso discreto no ponto dos eyebrows — vida sem barulho. */
.eyebrow .dot { animation: dotpulse 2.6s var(--ease) infinite; }
@keyframes dotpulse {
  0%   { box-shadow: 0 0 0 0 rgba(193, 51, 255, .35); }
  70%  { box-shadow: 0 0 0 9px rgba(193, 51, 255, 0); }
  100% { box-shadow: 0 0 0 0 rgba(193, 51, 255, 0); }
}

/* Elementos movidos pelo scroll (parallax e vitrine do dashboard). */
.hero-img, .kpis-bg, .dash-device, .dash-viewport { will-change: transform; }

/* ----------------------------- 19. VITRINE DASHBOARD -----------------------------
   Reproduz o app Madset Dashboard (Painel Evolutivo) dentro de um "device".
   A paleta interna é a do produto real — #0F0F14, violeta #7C3AED, teal #14B8A6 —
   de propósito: deve parecer captura do app, não peça do site. */
.dash-showcase { margin-block: clamp(3.5rem, 7vw, 5.5rem); }
.dash-copy { max-width: 720px; margin-inline: auto; margin-bottom: clamp(2rem, 4vw, 3rem); }
.dash-copy .sec-title { font-size: clamp(1.6rem, 1.2rem + 1.8vw, 2.4rem); }

.dash-device {
  max-width: 1080px;
  margin-inline: auto;
  border-radius: 18px;
  overflow: hidden;
  border: 1px solid rgba(255, 255, 255, .12);
  background: #0B0B10;
  box-shadow:
    0 40px 90px -30px rgba(0, 0, 0, .9),
    0 60px 140px -40px rgba(133, 0, 255, .4);
  transform-origin: 50% 100%;
}

/* Barra de navegador */
.dash-chrome {
  display: flex;
  align-items: center;
  gap: 1rem;
  padding: .65rem 1rem;
  background: #15151C;
  border-bottom: 1px solid #1E1E26;
}
.dash-dots { display: flex; gap: 6px; }
.dash-dots i { width: 10px; height: 10px; border-radius: 50%; }
.dash-dots i:nth-child(1) { background: #FF5F57; }
.dash-dots i:nth-child(2) { background: #FEBC2E; }
.dash-dots i:nth-child(3) { background: #28C840; }
.dash-url {
  flex: 1;
  max-width: 340px;
  margin-inline: auto;
  padding: .3rem .9rem;
  border-radius: 8px;
  background: #0B0B10;
  font-size: .72rem;
  color: rgba(255, 255, 255, .55);
  text-align: center;
  white-space: nowrap;
  overflow: hidden;
  text-overflow: ellipsis;
}
.dash-live {
  display: inline-flex;
  align-items: center;
  gap: .45rem;
  font-size: .7rem;
  font-weight: 600;
  letter-spacing: .06em;
  text-transform: uppercase;
  color: #2DD4BF;
}
.dash-live i, .dash-live-mini i, .dash-pulse {
  width: 7px; height: 7px;
  border-radius: 50%;
  background: #2DD4BF;
  animation: dashpulse 1.8s var(--ease) infinite;
}
@keyframes dashpulse {
  0%   { box-shadow: 0 0 0 0 rgba(45, 212, 191, .5); }
  70%  { box-shadow: 0 0 0 7px rgba(45, 212, 191, 0); }
  100% { box-shadow: 0 0 0 0 rgba(45, 212, 191, 0); }
}

/* Tela: janela fixa; o conteúdo interno é mais alto e rola com o scroll da página */
/* Tela alta o bastante para mostrar quase tudo; o pouco que sobra rola
   sozinho (animação própria, desacoplada do scroll da página). */
.dash-screen {
  position: relative;
  height: clamp(420px, 66svh, 720px);
  overflow: hidden;
  background: #07070A;
}
.dash-screen::after {           /* vinheta para o corte não ficar seco */
  content: "";
  position: absolute;
  inset: auto 0 0 0;
  height: 60px;
  background: linear-gradient(180deg, transparent, rgba(7, 7, 10, .9));
  pointer-events: none;
}
.dash-viewport {
  padding: clamp(1rem, 2.5vw, 1.6rem);
  display: grid;
  gap: clamp(.8rem, 1.8vw, 1.1rem);
}

.dash-head {
  display: flex;
  align-items: center;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: .6rem;
}
.dash-head-id { display: flex; align-items: center; gap: .6rem; }
.dash-mono {
  font-family: ui-monospace, "Cascadia Mono", Consolas, monospace;
  font-size: .72rem;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, .55);
}
.dash-period {
  display: flex;
  gap: .3rem;
  padding: .2rem;
  border-radius: 8px;
  background: #0F0F14;
  border: 1px solid #1E1E26;
}
.dash-period span {
  padding: .25rem .7rem;
  border-radius: 6px;
  font-size: .7rem;
  font-weight: 600;
  color: rgba(255, 255, 255, .5);
}
.dash-period .on { background: #7C3AED; color: #fff; }

/* KPI glance cards */
.dash-kpis {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: clamp(.6rem, 1.5vw, 1rem);
}
@media (max-width: 700px) { .dash-kpis { grid-template-columns: repeat(2, 1fr); } }
.dash-kpi {
  display: grid;
  gap: .2rem;
  padding: .85rem .95rem;
  border-radius: 12px;
  background: #0F0F14;
  border: 1px solid #1E1E26;
}
.dash-kpi > span {
  font-size: .66rem;
  font-weight: 600;
  letter-spacing: .08em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, .45);
}
.dash-kpi strong {
  font-family: var(--f-display);
  font-size: clamp(.98rem, .8rem + .7vw, 1.3rem);
  font-weight: 800;
  color: #FAFAFA;
  font-variant-numeric: tabular-nums;
  transition: transform .25s var(--ease);
  transform-origin: left center;
}
.dash-kpi strong.bump { transform: scale(1.08); }
.dash-kpi em {
  font-style: normal;
  font-size: .7rem;
  font-weight: 700;
  font-variant-numeric: tabular-nums;
}
.dash-kpi em.up   { color: #10B981; }
.dash-kpi em.down { color: #2DD4BF; }
.dash-kpi svg { width: 100%; height: 18px; margin-top: .3rem; opacity: .9; }

/* Cards internos */
.dash-card {
  padding: 1rem 1.1rem 1.1rem;
  border-radius: 12px;
  background: #0F0F14;
  border: 1px solid #1E1E26;
}
.dash-card-head {
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 1rem;
  margin-bottom: .8rem;
}
.dash-card-head strong { font-size: .85rem; color: #FAFAFA; }
.dash-card-head span { font-size: .7rem; color: rgba(255, 255, 255, .45); }
.dash-live-mini {
  display: inline-flex;
  align-items: center;
  gap: .4rem;
  color: #2DD4BF !important;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: .06em;
}

/* Gráfico de linha: desenha quando a vitrine liga (.dash-on) */
.dash-line { width: 100%; height: clamp(110px, 16vw, 150px); display: block; }
.dash-grid { stroke: rgba(255, 255, 255, .06); stroke-width: 1; }
.dash-stroke {
  stroke-dasharray: 1;
  stroke-dashoffset: 1;
  transition: stroke-dashoffset 2.2s var(--ease) .2s;
}
.dash-area { opacity: 0; transition: opacity 1.2s var(--ease) 1.2s; }
.dash-fim { opacity: 0; transition: opacity .5s var(--ease) 2.3s; animation: dashpulse 1.8s var(--ease) 2.4s infinite; }
.dash-on .dash-stroke { stroke-dashoffset: 0; }
.dash-on .dash-area { opacity: 1; }
.dash-on .dash-fim { opacity: 1; }

/* Barras por canal */
.dash-bars { display: grid; gap: .65rem; }
.dash-bars li {
  display: grid;
  grid-template-columns: 92px 1fr 76px;
  align-items: center;
  gap: .8rem;
}
.dash-bars span { font-size: .74rem; color: rgba(255, 255, 255, .6); white-space: nowrap; }
.dash-bars b { font-size: .74rem; color: #FAFAFA; text-align: right; font-variant-numeric: tabular-nums; }
.dash-bar { height: 8px; border-radius: 99px; background: rgba(255, 255, 255, .07); overflow: hidden; }
.dash-bar i {
  display: block;
  height: 100%;
  width: 0;
  border-radius: inherit;
  background: linear-gradient(90deg, #7C3AED, #A78BFA);
  transition: width 1.1s var(--ease);
}
.dash-on .dash-bar i { width: var(--w); }
.dash-on .dash-bars li:nth-child(2) i { transition-delay: .12s; }
.dash-on .dash-bars li:nth-child(3) i { transition-delay: .24s; }
.dash-on .dash-bars li:nth-child(4) i { transition-delay: .36s; }
.dash-on .dash-bars li:nth-child(5) i { transition-delay: .48s; }

/* Feed de leads ao vivo */
.dash-feed { display: grid; gap: .1rem; }
.dash-feed li {
  display: grid;
  grid-template-columns: 1fr auto auto;
  align-items: center;
  gap: .8rem;
  padding: .5rem .4rem;
  border-radius: 8px;
}
.dash-feed li:nth-child(odd) { background: rgba(255, 255, 255, .025); }
.dash-feed li.novo { animation: feedin .5s var(--ease); }
@keyframes feedin {
  from { opacity: 0; transform: translateY(-9px); }
  to   { opacity: 1; transform: none; }
}
.dash-feed b { font-size: .78rem; font-weight: 600; color: #FAFAFA; }
.dash-feed time { font-size: .7rem; color: rgba(255, 255, 255, .4); font-variant-numeric: tabular-nums; }
.dash-chip {
  padding: .14rem .55rem;
  border-radius: 99px;
  font-size: .64rem;
  font-weight: 600;
  color: #A78BFA;
  background: rgba(124, 58, 237, .16);
  border: 1px solid rgba(124, 58, 237, .35);
  white-space: nowrap;
}

@media (max-width: 560px) {
  .dash-url { display: none; }
  .dash-chrome { justify-content: space-between; }
  .dash-bars li { grid-template-columns: 74px 1fr 62px; gap: .5rem; }
}

/* ----------------------------- 20. PREFERÊNCIAS ----------------------------- */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    animation-duration: .001ms !important;
    animation-delay: 0s !important;
    animation-iteration-count: 1 !important;
    transition-duration: .001ms !important;
    transition-delay: 0s !important;
  }
  .type-vivo::after { display: none; }
  .reveal { opacity: 1; transform: none; filter: none; }
  .marquee-track { animation: none; }
  .bar i { width: var(--w); }
  .dash-stroke { stroke-dashoffset: 0; }
  .dash-area, .dash-fim { opacity: 1; }
  .dash-bar i { width: var(--w); }
}

@media print {
  .site-header, .fab-whats, .to-top, .cookie, .scroll-cue, .hero-bg { display: none !important; }
  body { background: #fff; color: #000; }
}